Have Ferrari Seen The "Light?"

Or "Luce" 

Possibly not. 

I gave my view on Tuesday together with the reactions of Autocar and Auto Express and their readers.

Since then there has been a lot more reaction.

Described (quite accurately) by the BBC as "backlash." 

This backlash is Worldwide.  Including one of my favourite YouTube Channels, Gas Monkey Garage, with Shorts such as this and this.

There was a third one that seems to have disappeared now in which Richard Rawlings reminded us of his version of an electric Ferrari...

...which actually looks like a Ferrari (because it was built from one) but more importantly keeps the ethos of one.

There is much speculation that because the Luce most defintely DOES NOT follow the Ferrari ethos and DOES NOT look like a Ferrari that it will not sell.

I am pleased that Ferrari are not insisting that buyers have to purchase one of these in order to join the waiting lists for other future cars - this would have been a way to ensure sales.

Personally, I thought the Purosangue was more of a affront but that seems to have slipped under the radar as it is not electric despite being an SUV - which you may have noticed I hate more than electric cars. 

However, I think the Luce WILL sell.  It is a very good car.  Speculators will see a profit eventually and a new breed of rich weirdos will like this product.  It just won't sell to your average (and affluent) Ferrari fan.

And definitely won't sell to your average non-affluent Ferrari fan. 

I think the mistake is that it has the Ferrari name on it - they should have just called it The Luce.

Remember the Dino?  Lots of people do.

Luce Lawless

Ferrari have announced their first all-electric car - the Luce:

Looks good doesn't it?

As long as you view it from that exact angle.

'Cause it just looks weird from every other one.

Auto Express cover the story here describing it as "New Ferrari Luce EV arrives with shocking design, 1,035bhp and £440k price"

Autocar have this describing it as "1036bhp, 329 miles, £440k: Ferrari Luce revealed as wild super-EV"

The Autocar one must be better because it has one extra bhp.

They also have more commenters - more in both number and knowledgability.

The Auto Express ones are just judging the car on the fact it is electric and isn't particularly attractive - not that any of them would be able to afford one despite one claiming that he could - yeah sure mate!  Oh and there is one commenter who is either a Chinese Bot or a Chinese moron - I suspect the former.

A lot of the Autocar comments are also negative but there is a more genuine mix and more constructive criticism.

There is agreement and positive commentry on both websites for the interior and both have comments likening it to a Jaguar i-Pace - something I can definitely see.

Personally though, I'm not that enamoured by the interior:

It has real buttons which is good and the instrumentation is innovative - in a good way - but what is that dashboard made of?  Plastic? Shiny leather?

More weirdness.

So I won't be putting in an order for one.

And not just because I can't afford one.